Typically the most popular way for someone to find a website in Jackson, NY is by going through a search engine.?Google is the most popular, so it?s important to target their results a lot more than other search engines. Businesses that use internet marketing and SEO have a clear advantage over those that don?t. Here are some incredible stats about search engines that you may not know:
- 75% of Americans use search engines on a regular basis.
- 56% of all Americans are using one every day.
- 40% of all search engine searches are for near by businesses and services.
- 54% of Americans?regularly make an online search instead of the phone book to locate nearby services.
- 92% of all neighborhood Jackson, NY searches will eventually convert into a sale.
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The whole internet search engine industry used to be about very short ?keywords? that would lead people to finding the website that they were looking for. Everyone used to merely type things like ?Jackson Real Estate? into a search engine, check out the first handful of results then make a decision.
Businesses who fail to use internet marketing and SEO will have a difficult time getting new customers.
However,?these days shoppers have become much better at searching with Google, so keywords have progressively become longer so as to return far more relevant results. For instance, instead of just ?Jackson Real Estate? which may give us some good websites for that keyword, we might be looking for something a little more specific.
Therefore, we might type ?Jackson Low Price Apartments?. The reason we would do that is because we?re fed up searching through websites that don?t offer us the opportunity to see any low price real estate, so we?re searching using Google rather than merely clicking on various websites.
This particular mentality seems to have revitalized the world of small businesses online. Instead of just searching for a product or service,people today look for a niche product or service in a particular area. This means that, instead of huge chains dominating the search results, small business websites that use internet marketing and SEO?(even in Jackson) are flourishing.
Without it, you simply aren?t going to understand how to get your website found on the front page of Google when local consumers search for your product or service. The competition won?end up being that fierce considering you will be competing for more specific keywords, but you?ll still need to be able to be found by those Jackson customers in order to succeed.
With more people moving towards local searches, you?re going to need to target your internet marketing?to specific keywords and areas. If you fail to do it, you?ll be competing with the key players within your industry nationally, and it?s a battle you almost certainly won?t win.
Find out just how we can help get you much more leads, more customers, and more money in a hassle free and easy to understand way. Call 518-595-3098 right now for a free consultation and online review. Jackson, NY internet marketing and SEO services by?James W Sweeney.
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